Not only does the Mathews Maritime Foundation restore historic boats, and teach skills like boatbuilding to the community, this busy group also cares for thousands of museum artifacts donated by local families. The building that currently houses their collection, however, is small and could be missed. Through promotional materials like this ad, they can get the word out – encouraging visitors to stop in and explore.
Bold contrast catches the eye, and the colors reflect the culture of the Chesapeake Bay. I chose photos that glimpse the variety of the foundation’s work and mission.
In a world of white work trucks, William Earl’s red truck stood out, but his generic business cards weren’t doing his business justice. My goal for Sadler Painting was to create a digital logo that connected what was already on his truck to his business cards, t-shirts, and other materials. These high-gloss business cards are attention-getters, bright and clean, like a freshly painted wall.
I like to do pencil sketches, and here I’m exploring ways to say “house painting” but still reflect the owner’s dynamic personality and love of music. Sketches become comps, and I turn the final idea into digital art that is high-resolution and ready to be printed, big or small.